1953- Peeps® join the Just Born Family
1954- A special line is created to make Peeps®
1958- Introduction of new shapes for other seasons. Started with Pumpkins for Halloween
1960- Introduction for Snowman and Trees
1975- Peeps® offered Marshmallow Footballs
1977- Peeps® offered Marshmallow Teddy Bears
1980- Peeps® offered the Giant Marshmallow Bunny
1999- Launch of www.marshmallowpeeps.com
1999- Introduction of the first flavored Peeps® (Vanilla Eggs)
1999- Just Born made their first Peeps® National TV Commercial
2002- Marshmallow Peeps® Sing along CD- Featuring 14 Sweet Tweets
2002- Just Born adds Peeps® Marshmallow Stars for the Summer
2003- Peeps® Celebrate their 50th Anniversary
2007- Introduction of Sugar-Free Peeps® Chicks
2008- Introduction of the first word-shaped Peeps® item "Joy"
2009- Opening of the PEEPS & COMPANY® Store
2010- Introduce Chocolate Covered Peeps® items
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